MKTG1030 — Introduction To Marketing
MKTG 1030 - Introduction To Marketing MKTG 1030 - Introduction To Marketing This course teaches foundational marketing concepts that reflect industry practices. It explores balancing consumer and brand insights to communicate messaging that resonates with customers while highlighting a brand’s competitive advantage. Students will demonstrate their understanding through a variety of methods including case studies, group work, Community-Engaged Learning, and active participation. Semesters All Click here for searchable class schedule