BUS161 — Marketing

3 credits · 3 hours

BUS 161 - Marketing BUS 161 - Marketing This course examines contemporary marketing theories, strategies, and tools used by marketing specialists in today’s complex market environment. It places special focus on creating a marketing plan for a new business or evaluating a current business or industry, creating a Competitive Analysis, and suggesting strategic marketing improvements. Prerequisite: Successful completion of ENG101 or BUE105 with a ‘C’ or higher Search Course Schedule for availability

Prerequisites: ENG101, BUE105

Part of

• Business and Entrepreneurship, AAS
• CTE Entrepreneurship, AAS
• CTE Organizational Management, AAS
• Culinary Arts Management, AAS
• Business - Entrepreneurship and e-Marketing Certificate
• Business - Organizational Management Certificate
• Business - Retail Management Certificate

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