Business Administration - Social Media Specialist (AAS)
This 61 credit-hour program is designed to assist students in a wide variety of business occupations. The curriculum is structured to meet the needs of individuals interested in gaining or improving business knowledge and management skills. The program develops abilities that will help organize, coordinate and evaluate the functions of a marketing department or branch of an organization in either an industrial or administrative management capacity. This degree also provides the fundamental management skills needed by the successful owner-manager of a business.
Courses
- ACC 101 — Introduction to Financial Accounting
- ACC 102 — Introduction to Managerial Accounting
- ACC 211 — Business Law I
- CIS 100 — Computer and Digital Literacy
- CIS 101 — Introduction to Computer Information Systems
- ECO 200 — Introduction to Economics
- ECO 211 — Microeconomics
- ECO 212 — Macroeconomics
- ENG 101 — Composition I
- MCM 150 — Social Media Management and Measurement
- MCM 233 — Introduction to Public Relations
- MGT 111 — Introduction to Business Organization
- MGT 150 — Business Math
- MGT 154 — Entrepreneurship
- MGT 165 — Global Business
- MGT 218 — Introduction to Finance
- MGT 270 — Principles of Management
- MKT 180 — Strategic Communication for a Digital World
- MKT 217 — Advertising
- MKT 243 — Social Commerce and Sales
- MKT 245 — Principles of Marketing
- MKT 252 — Internet Marketing
- PHI 150 — Business Ethics
- PSY 101 — Introduction to Psychology
- PSY 245 — Industrial/Organizational Psychology