MKT120 — Principles of Marketing
This course introduces principles and problems of marketing goods and services. Topics include promotion, placement, and pricing strategies for products. Upon completion, students should be able to apply marketing principles in organizational decision making.
Part of
- Business Administration General Track AAS
- Business Administration Human Resource Track AAS
- Library and Information Technology
- Business Intelligence Certificate
- Business Administration HRM Certificate
- Business Administration Entrepreneur Certificate
- Business Administration Certificate CCP
- Business Administration Social Media Certificate CCP
- Business Administration Manager Trainee Certificate
- Business Administration Retail Management Certificate
- Business Administration Social Media Certificate
- Business Administration Diploma-Human Resources
- Business Administration Management Diploma