MKT 3043 — Principles of Marketing
Marketing fundamentals, understanding the ultimate consumer, the retailing/wholesaling systems, marketing functions, marketing policies and marketing costs, critical appraisal of marketing, and marketing and the government.
Part of
- Accounting, Bachelor of Science in Business Administration
- Business Administration Minor
- Business Data Analytics, Bachelor of Science in Business Administration
- Business and Entrepreneurship Minor
- Business Management, Bachelor of Science in Business Administration
- Digital Marketing, Bachelor of Science in Business Administration
- Entrepreneurship, Advanced Certificate
- Finance, Bachelor of Science in Business Administration
- Health and Exercise Science, Bachelor of Science - Kinesiology Option
- Health and Exercise Science, Bachelor of Science - Pre-Allied Health Studies Option
- Health and Exercise Science, Bachelor of Science