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MGT188 — Competitor Differentiation

3 credits · 3 hours

MGT 188 - Competitor Differentiation MGT 188 - Competitor Differentiation Description: Skills for entrepreneurs to promote their businesses on social media and to analyze data for continual optimization of competitor differentiation. Lecture: 3 Lab: 0 Course Content: Marketing concepts Social media trends Search analytics Value proposition Competitive analysis spreadsheet Content marketing strategy Learning

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