GRA242 — Digital Commerce

3 credits This course examines marketing products and services for the digital era. This course will explore the marketing activities and tools that support the buying and selling of goods and services using the internet, mobile networks and commerce infrastructure that triggers a consumer to make a transaction. Prerequisite: SMM 101 GRA 140 Corequisite: MMS 132 Semester Typically all Only

Prerequisites: SMM101, GRA140