MKTG47073 — (was 4370) Business-to-Business Marketing

Add to Bookmarks Three credit hours. Was MKTG 4370. Cases and concepts of marketing products from one business to another. This course includes specific strategies and techniques for the development of product policy, pricing, promotion, and distribution of business products.

Prerequisites: MKTG35073

Part of

• Applied Science, B.A.S.
• Finance, Real Estate Emphasis, B.B.A.
• Marketing, B.B.A.
• Digital Marketing Minor

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