MKTG35073 — (was 3350) Principles of Marketing
Add to Bookmarks Three credit hours. Was MKTG 3350. Introduction to the structure and functions of the marketing system of the economy and marketing practices of organizations. Includes examination of the environments of marketing decision-making, marketing institutions and agencies, and marketing practices of organizations.
Prerequisites: ENGL10103
Part of
- Applied Science, B.A.S.
- Mass Communication, Strategic Public Relations Emphasis, B.A.
- Accounting, B.B.A.
- Business Analytics, B.B.A.
- Business Information Systems, B.B.A.
- Economics, B.B.A.
- Finance, Financial Services and Risk Management Emphasis, B.B.A.
- Finance, General Finance Emphasis, B.B.A.
- Finance, Real Estate Emphasis, B.B.A.
- International Business, B.B.A.
- Management, B.B.A.
- Marketing, B.B.A.
- Electronics & Computer Engineering Technology, B.S.
- Digital Marketing Minor
- Nonprofit Leadership Studies Minor
- Professional Selling Minor
- Strategic Public Relations Minor
- Professional Sales Certificate of Proficiency