MCM211 — SOCIAL MEDIA STRATEGIES 3 cr
hrs. This course focuses on how social media can be an effective tool in the workplace. Topics covered include how to collect, analyze and share data from social me- dia; what tools can be used to collect data; advertising on social media and measuring its effectiveness; and making social media interactive. Upon completion of the course, students will have a better understanding of how to use social media in advertising and market- ing. Prerequisite: None. Code B. Offered: ONL. MCM 250. MASS COMMUNICATION PRACTICUM 1-3 cr. hrs., Lab. 2-6 This course provides practical experience in media through supervised part- or full-time employment with a newspaper, radio, or television station, or public re- lations/advertising agency. Prerequisite: None. Code B. Offered: ONL. Mathematics (MTH)