MKT210 — Advertising

3 credits · 3 hours

MKT 210 - Advertising MKT 210 - Advertising Min This course is a comprehensive analysis of the world of advertising and sales promotion. An understanding of the various modes of communications used in an advertising campaign and the importance of integration for advertising success will be stressed. Transfer Assurance Guide (TAG) approved OCM012. Lecture: 3 Lab: 0