GDTC2250 — Design Campaigns
In this course, students will apply branding, advertising and graphic design principles to build integrated campaigns. These campaigns will require students to employ a variety of media, such as print, digital, social media, wearable, out-of-home and some non-traditional applications. Students will learn preparatory research and basic marketing planning to lay the groundwork for their projects.
Prerequisites: GDTC1124, GDTC2212