DMKT2310 — Digital Marketing UX Design
This course covers the key elements in creating user-friendly, functional and aesthetically pleasing web pages to improve the customer experience. Emphasis will be placed on examining both the topics of user experience design (UX) and user interface design (UI) in the development of web pages for both desktop and mobile devices. Students will apply skills learned by developing web page designs using content management software for a portfolio.
Prerequisites: DMKT2200