Digital Marketing Specialist

The Digital Marketing Specialist Certificate is designed to prepare students to build and execute a digital marketing plan using digital tools to design, distribute, promote, and price a product or service. Graduates will understand how to connect with consumers using multiple digital platforms to create effective targeted promotional campaigns.

Courses

• MAR1011 — Principles of Marketing
• MAR1720 — Marketing in a Digital World
• MAR2101 — Social Media Marketing
• MAR2704 — Marketing Web Analytics

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