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GRA1113C — Visual Identity & Branding Design

4 credits · 4 hours

Studio projects involving visual identity and branding design will comprise this intermediate course. The student will examine color theory, branding, and best practices to develop unique and impactful brands, including sustainability and brand value. The student will design logos and style manuals. Trademarks and copyrights will be examined.

Prerequisites: GRA1111C, GRA1206C, GRA2117C

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