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MAR1055 — Social Media for Marketing in Business

3 credits · 3 hours

MAR 1055 - Social Media for Marketing in Business MAR 1055 - Social Media for Marketing in Business Formerly MAR 155 Teaches students how to use social media as a business strategy and covers how to match that strategy with the goals of the business. This course addresses current trends, ethics, regulations, legal challenges, strategy, content development, and change management. This course s students develop a better understanding of how marketing with social media is similar to and different from traditional marketing and how to best use online methods to further business goals.

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