MKT110 — Principles of Marketing

3 credits · 3 hours

3.0 Credit(s) Lecture 3 Lab 0 Principles of Marketing concerns the role of marketing in society, consumer behavior, product management, distribution, pricing concepts, strategic planning, and promotional activity within a business environment.

Part of

• Business Administration A.A.S.
• Supply Chain Management, A.A.S.
• Management & Human Resources, A.A.S.
• Marketing, A.A.S.
• Management & Human Resources Diploma

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