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MGMT310 — Research in Marketing

5 credits · 5 hours

Learn to formulate marketing goals by utilizing market research methods to collect, analyze, and evaluate marketing data and information. Topics include market research methods, data analysis and interpretation, research proposals, communicating research, and strategic applications of research. Enrollment Requirement: Admission into the BAS in Applied Management program; and MATH& 141 or MATH 147 ; and ENGL& 101 ; and BUS& 101 ; and BUS 121 ; or instructor consent. Recommended: MATH 256 Course

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