Marketing, Retail Management, Certificate of Achievement - Major #2055
The program prepares current and future retail employees for the fast-paced, ever-changing challenges in a competitive retail environment. The program is designed to meet the needs of the retail industry and is endorsed by leading retailers across the nation, including partner companies of the Western Association of Food Chains. Learning Outcome(s): 1. Analyze a current marketing situation to identify retail opportunities. 2. Demonstrate effective leadership skills while managing retail functions within a business enterprise. 3. Describe and identify appropriate application of finance and budgeting activities related to retail management. 4. Identify and describe the types of retailers and a