MKT100 — Principles of Marketing
MKT 100 - Principles of Marketing MKT 100 - Principles of Marketing Presents principles, methods, and problems involved in marketing to consumers and organizational buyers. Discusses problems and policies connected with distribution and sale of products, pricing, promotion, and buyer motivation. Examines variations of marketing research, legal, social, ethical, e-commerce, and international considerations in marketing. Prerequisites: None
Part of
- Business Management - Automotive Management Specialization,
- Business Management - Graphic Imaging Management Specialization,
- Business Management - Management Specialization,
- Business Management - Project Management Specialization,
- Marketing - Electronic Commerce Specialization,
- Marketing - Marketing Specialization,
- Marketing - Warehousing & Distribution Specialization,