MAR3026 — Contemporary Marketing
MAR 3026 - Contemporary Marketing MAR 3026 - Contemporary Marketing 3.0 Credits Explores contemporary marketing environments, strategies, and practices. Emphasizes elements of the marketing mix, including product/service development and management, pricing, channel management, and promotion. Legal, ethical, and social issues in marketing are discussed. Prev. Course Codes: MAR-326 LEC 45
Prerequisites: ACC1011, BUS1015, BUS2017, ENG1022, MAR-326, LEC45