BU179 — eMarketing
BU179 - eMarketing BU179 - eMarketing 3 Credit(s) This course studies the concepts of eCommerce and the promotion of a business on the Internet. Web page design and the techniques needed to create an effective web page will be emphasized. Internet marketing techniques such as blogging, newsgroups, and search engine optimization will be explored. Home based internet and e-bay businesses will be analyzed. Book Requirements: N Transfer: N