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IBUS 1305 — Introduction to International Business and Trade

3 credits · 3 hours

The techniques for entering the international market. Emphasis on the impact and dynamics of sociocultural, demographic, economic, technological, and political/legal factors in the foreign trade environment. Topics include patterns of world trade, internationalization of the firm, and operating procedures of the multinational enterprise. Three lecture hours per week. Credit: 3 semester hours

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