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MMC2121 — WRITING FUNDAMENTALS FOR COMMUNICATORS

3 credits · 48 hours

Focuses on composing for print and electronic media web, beginning with the skills necessary to write with clarity and attention to user interactivity. Students will produce polished, published nonfiction work native to new media/new journalism formats. Students will also learn to write case studies, paid ads, and socials. The primary media may include blogs, wikis, video compositions, white papers, press releases or other developing formats. Students will learn to support composing in these primary media with other kinds of networked communication. Instruction will focus on developing advanced rhetorical skills appropriate for new media compositions.

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