STCM3043 — Principles of Strategic Communication

STCM 3043 - Principles of Strategic Communication STCM 3043 - Principles of Strategic Communication Sem. Hrs: 3 Broad survey of strategic communica­tion practice, emphasizing advertising and public relations in the context of integrated brand promotion. Fall, Spring, Summer.

Part of

• Communication Studies, BA
• Public Relations and Advertising, Certificate
• Sport Management, BS
• Strategic Communication, BS
• Strategic Communication, Minor

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